21 Days to a Big Idea!: Creating Breakthrough Business Concepts

21 Days to a Big Idea!: Creating Breakthrough Business Concepts

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(as of Oct 17, 2025 14:56:49 UTC – Details)



From Bryan Mattimore, innovation guru to Fortune 500 companies, comes a book for aspiring entrepreneurs, corporate “intrapreneurs,” and anyone else looking to break the mold.

Bryan Mattimore is a big idea guy. For the past twenty-five years, he has helped Fortune 500 companies create over $3 billion in new innovations using his unique creative-thinking exercises. In 21 DAYS TO A BIG IDEA: CREATING BREAKTHROUGH BUSINESS CONCEPTS, Mattimore takes readers through a disciplined creative process to create original and practical new business concepts.

By investing less than an hour a day for twenty-one days, you will:
1) learn a new toolkit of creative thinking strategies and problem-solving techniques that can be used for solving a wide variety of both personal and professional challenges, and
2) generate more than a dozen new concepts from which to choose the highest potential/winning idea for a new start-up.

Entertaining and easy-to-follow, 21 DAYS TO A BIG IDEA is a must-read for all aspiring entrepreneurs, helping you to discover and implement your first—or your next—biggest idea.

“Greatness starts with an idea, but the chasm between ideas and truly great ideas is vast. This terrific, approachable book provides a simple and straightforward method for bending and torturing almost any idea until it succumbs to greatness.”—Bob Dorf, co-author of THE START-UP’S OWNER’S MANUAL

Publisher ‏ : ‎ Diversion Books
Publication date ‏ : ‎ November 17, 2015
Language ‏ : ‎ English
Print length ‏ : ‎ 154 pages
ISBN-10 ‏ : ‎ 1626818312
ISBN-13 ‏ : ‎ 978-1626818316
Item Weight ‏ : ‎ 4.5 ounces
Dimensions ‏ : ‎ 5.5 x 0.39 x 8.5 inches
Best Sellers Rank: #1,835,328 in Books (See Top 100 in Books) #6,890 in Entrepreneurship (Books) #14,021 in Success Self-Help
Customer Reviews: 4.4 4.4 out of 5 stars 41 ratings var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });

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