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No One Cares About Your Brand (Until They Hear Your Story) is a boutique PR playbook for designers, founders, and solo entrepreneurs who want real media—without big budgets or connections.
In this book, Olha Diehtiarova shows how a kitchen-born label from Ukraine reached NYFW, LFW, Forbes, and the Cannes red carpet using clarity, precision, and persistence.
Direct outreach that works: how a small brand reached NYFW & LFW
The Swarovski tights story: why one hero product can power your PR
Exact one-screen emails editors and stylists actually reply to
Forbes with zero PR budget: the pitch, the wait, the win
Cannes case study: from idea to red carpet in 10 days
AI for PR: fast concepts, visual stories, and approvals in 24–48h
One-person PR systems: how not to burn out when you do it all
Through Prieto Agency and Aisthetic Lab, Olha helps brands turn clarity into momentum: one honest frame, one respectful email, one brave “yes.”
Story first. PR second. Tell your brand story with confidence—and let your link keep breathing.
From the Publisher
Every small brand has a story. This one just learned how to tell it.
If you’re a designer, founder, or solo creator struggling to be seen — this book gives you a PR framework that works without big budgets. Discover how to craft brand stories that editors reply to and audiences remember.
Traditional PR Guides
Audience: Agencies or big-budget brandsStrategy: Outdated press release formatsOutcome: Hard to apply for solo entrepreneurs
No One Cares About Your Brand (Until They Hear Your Story)
No One Cares About Your Brand (Until They Hear Your Story)
Audience: Independent creators, designers, small brandsStrategy: Proven PR steps, storytelling templates, AI toolsOutcome: Better media coverage, brand clarity, and confidence
Real-world insights from NYFW to Cannes
This book was shaped backstage — from fashion weeks to red carpets. It includes media wins, styling briefs, and real DMs that led to features.
AI as a storytelling accelerator
Use AI to sharpen your story, pitch faster, and scale content — all while staying human. Prompts and frameworks included.
Tactical emails that get real replies
You’ll get plug-and-play email scripts that helped indie brands land press in top magazines — without PR teams.
Your brand is not too small — just needs the right words
Whether you make fashion, jewelry, skincare or books — this guide shows how to turn product into narrative.
ASIN : B0G25X8ZMH
Publisher : Independently published
Publication date : November 11, 2025
Language : English
Print length : 118 pages
ISBN-13 : 979-8274027199
Item Weight : 7.4 ounces
Dimensions : 5.5 x 0.27 x 8.5 inches
Best Sellers Rank: #1,454,968 in Books (See Top 100 in Books) #251 in Public Relations (Books)
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