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The Profitable Entrepreneur is for you and your business, IF you are looking for new ways to INCREASE YOUR:
Revenues, profits, and cash flow.Competitive advantage (through innovative new products, services, and great customer relationships!).Team effectiveness. Brainstorming, good decision making, and a great culture.
A comprehensive, easy-to-read, step-by-step guidebook that will get you there! AND it is ideal if you are planning to start a business as it helps you write a compelling Business Plan, secure financing, successfully launch, grow, and profitably sustain your success.
Mike Cassidy shares his winning strategy for success, Be Different in What Matters®, that he developed on his journey from successful corporate CEO, through successful startups, and his fifteen years as an award-winning Continuing Lecturer on entrepreneurship at Purdue University. BUY NOW and begin your journey to even greater success!
Mike Cassidy shares his winning strategy for success, Be Different in What Matters®, that he developed on his journey from successful corporate CEO, through successful startups, and his fifteen years as an award-winning Continuing Lecturer on entrepreneurship at Purdue University. BUY NOW and begin your journey to even greater success!
Brad Niemeier, Founder & CO-CEO Azzip Pizza (13 store chain) writes:
“Mike Cassidy introduced me to his concept of Being Different in What Matters and encouraged me to seize an opportunity: Azzip Pizza. We have now sold over eight million pizzas, and we were recognized as #1 in Menu Innovation by Pizza Marketplace. If you want to launch, grow, and sustain your business, read this book, take notes, and put Mike’s philosophy into practice: Be Different in What Matters.”
Here are the keys to making your business Be Different in What Matters®:
Identify What Matters to your customers—develop unique strategies for idea generation and new product development and create ONLY the profitable new products your customers prefer. Innovation, and satisfied, loyal customers are assured. Ongoing double-digit revenue growth is achieved.Be Different from your competitors—conduct simple straightforward strategic analyses based on customer input that helps you create your competitive advantage, guides creation of your strategy, team strengths, business model, and winning culture.Focus on profitability at every step from the beginning—Learn a simple yet brilliant profitability model to ensure superior profits and how to master your cash flow. Impress bankers and any investors.
Wherever you are now on your journey—existing business, planning a startup, planning for your exit, THIS BOOK is your next best step to take!
It will become your lifetime guidebook, resource, and reference!
Learn more about the author:
Entrepreneurs on Fire podcast: https://www.EOFire.com/podcast/mikecassidy/
www.linkedin.com/in/michaelfcassidy
Click the BUY NOW button and take your next step towards profitable, sustainable success!
*Brad was one of my great students at Purdue. His concept won the $20,000 first prize in the business plan competition. Brad is proof that my Five Steps can help YOU!
From the Publisher
ASIN : B0F2QMTZ2M
Publisher : Development Drive Media
Publication date : April 17, 2025
Language : English
Print length : 382 pages
ISBN-13 : 979-8218521929
Item Weight : 1.81 pounds
Dimensions : 7.5 x 0.87 x 9.25 inches
Best Sellers Rank: #1,052,523 in Books (See Top 100 in Books) #458 in Self-Employment #1,158 in Starting a Business (Books) #5,681 in Business Management (Books)
Customer Reviews: 5.0 5.0 out of 5 stars (19) var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
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